Script Draft

Opening Sequence
VISUALS: 1: FLICKING THROUGH RECRDS 2: SHOT OF CDS 3: SOMEONE ON ITUNES 4: FOUND FOOTAGE OF ED SHEERAN  5: ADELE
Voiceover
Reporter: 1. "Over the years the internet has played a major role with how music is distributed worldwide. 2. CD sales have gone down by 20% over the 5 last years 3. while digital download figures continue to rise. 4. Many popular UK artists such as Ed Sheeran and Adele have been victims of file sharing 5. and the number of illegal downloads keeps increasing. Although popular artists such as these aren't majorly affected, some record labels say illegal downloads are killing the music industry and UK artists that are trying to establish themselves really feel the heat."
[MUNCH SOUND]

Sound bridge to interview
A.Star: I can understand that if people can get their music for free then they won't pay for it, I mean when I was a teenager, I used to do it too but thats ok for the big artists. But for people like me, upcoming artists, it is hard if no-one's paying for your music and your spending money to make it. Until your in the position where people are not paying for your music you realise the effects it has on the artist. To be honest most of the big artists make most of their money from touring and appearances so musical sales aren't a big deal to them but for people like me who still have to make a name for ourselves, it does affect a lot. No ones to blame, it just happens and you have to live with it. Any job has its side effects, this is mine.

Voiceover: Worldwide the UK is second behind USA for having the most illegal downloads. Since 2006, album sales have declined from just over 600 million to just over 400 million.* In the first six months of 2013, there have been over 43 million illegal downloads*, this equates to £500 million lost in revenue.* A study showed that 28% of people illegally download music, 34% said they do so occasionally whereas 39% said they never download music illegally.* 


Record Label Manager: We work hard to make music that people want to listen to. It takes time and money to produce music and due to the increase in illegal downloads, our profit margin is decreasing. The internet has given consumers a platform where they can access the music for free and it is ridiculous that it's so easy nowadays to just type in a particular artist or song and download albums on albums. There should be some regulation or monitoring of such websites because at the end of the day we are losing out. 

Voice over with filler shots complementing interview

Thousands of people are losing jobs, due to the increase in illegal downloads.


Voice over to summarise story


Music piracy is an ongoing issue that has been problem for many years. A high percentage of people claim to download music occasionally if not frequently and the number will only rise unless stricter policies are put in place. Moral ideologies don't seem to play a major role in this battle against file sharing, although it's wrong, people still persist to exploit this flaw in the world of music with no regard to the effect it has on artists such as A.Star. Illegal downloads are on the rise, will it become a trend or will it be stopped, only the future can tell.

Changing the ending of the opening sequence

We have been looking at different ways to adjust the ending of the opening sequence as what we have at the moment does not flow to well with the rest of the sequence. 

We have therefore been thinking of different ways we can end the sequence to flow much better. We need our logo to appear on something that is still relatively moving fast like the rest of our footage. 

We tired: 

1) A record

2) A pan 

#NK 

Making The Title Stripe

I am creating the title stripe for Earrmunch News which will appear when the interview takes place with both artist and record label manager. This will appear on screen with their name and profession.

This is an example of BBC;s mew title sequence.

#NK

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Editing the Title Sequence

Today, I have been editing the title sequence and it is hard work!
Our music starts of fast but with no beat, and then a few seconds into it, the beat drops and the music becomes very upbeat. So I had to make sure the shots complemented the music to make it flow.

For the beginning part I would like to have slower shots and establishing shots, establishing what our news channel is about and what news we present. I want a montage of shots building up to the beat dropping which is the climax of our title sequence. This is what many news title sequences do, as they build up to the climax with a montage of various shots.

When the beat drops, I want a significant visual to go along with it to really impact the viewer.

After the beat drops, I want much faster shots of things very specifically associated with music, like we got a shot of a DJ so I hope to fit that in somewhere.


This is just my brief plan, I have to see how well our footage works with the music!

#RG

EarMunch Website

http://earmunchnews.wix.com/earmunch#!home/mainPage 

FILMING

Today we went to Camden to film and we got some good shots!
We started off by going around Camden and finding some inspiration. Every time we walked by anything to do with music we tried to film it.
There were some issues with people not wanting us to film their stalls and shops, so we couldn't get some shots that we really wanted!
We filmed shots of t-shirts with music artists on it, panning and tilting shots of headphones and shots of the general people walking.

We wanted to make our vox pops targeted towards our target audience which is teenagers and young adults interested in music, so we wanted to film teenagers to talk to. However, we could not find that many teenagers on the road who were willing to be filmed and participate. This made it very difficult for us but we perserved! We tried to find many people and ended up persuading a couple of people to be interviewed.

#RG

Location

We have a variety of locations we would like to film at. We want to film our vox pops at different places to get diverse and varied opinions and to limit bias.

For our recording studio scene we have many locations we have to choose from and here are some examples:


Harrow Open Studios:
We chose this because it is easy to get to and it is a community studio

                   
                     Roundhouse Studios:

                This is a more professional.             

For our vox pops, we are deciding to film in Camden because when we went there to film our title sequence, we realised that there are many teenagers and young people there. As they are our target audience we thought it best to get their opinion on our story. 

#RG